It’s Barbiecue sauce, of course.

@Heinz_UK announced the saucy surpriseon its Instagramon April 15.

The marketing team was beheinz schedule, but they managed to ketchup, one user quipped.

heinz barbiecue sauce bottle on pink background

Credit:Heinz

Dont even like BBQ but Ill be buying for the aesthetic, another wrote.

Even Barbara Corcoran of Shark Tank fame played along.

Thats what people call Mark Cuban and me!

heinz barbiecue sauce bottle with pizza on pink background

Credit:Heinz

The news about Barbiecue sauce didn’t come as a total surprise.

Heinz suggests using it toflavor a burgeror add it to a salad.